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When people fight for binary “women” and “men” shopping experiences, I ask them: 1️⃣ Would you make a “nonbinary” category? 2️⃣ What would you put under it? 3️⃣ Now, imagine if you didn’t bother with gender at all. Could you remove a lot of clicks and barriers to entry?Tatiana Mac (@TatianaTMac)Sat, 15 May 2021 13:13 +0000
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